THE HOME OF SOCIAL TV


Best (and worst) Super Bowl social media moments

More people than ever watched the Super Bowl with an eye on their Twitter stream, making this the most social of all Super Sundays to date. From the commercials to the halftime show, here are some of the best (and worst) social moments of the Super Bowl: Christine Aguilera started it off by skipping over [...]

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The viral genius of Volkswagen’s Super Bowl ad

While just about every other Super Bowl advertiser posts its commercials on YouTube after the big game, Volkswagen posted their spots several days before Super Sunday. One of those two spots, called “The Force,” become the crowd favorite, serving up 12.5 million views, attracting dozens of national news stories (with the clip embedded inside), and [...]

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Brand Bowl ranks top Super Bowl TV ads via Twitter

For the second year running, Boston.com is hosting Brand Bowl 2011, a leaderboard of the top Super Bowl commercials calculated by reactions posted on Twitter. It’s powered by Mullen and Radian6, which track the sentiment and number of tweets about the brands in real-time (here’s how they do it). So far, Volkswagen’s awesome commercial, “The [...]

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How the NY Jets are dominating the NFL in social media

The long-suffering New York Jets will spend another Super Bowl Sunday this weekend watching the game from home. In the social sphere, however, it’s a different story. Despite the crazy season the Jets just had, or perhaps because of it, the Jets have emerged as one of the NFL’s most prominent and innovative social media [...]

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Al Jazeera launches social campaign to get on U.S. TV

With Egypt as its crowning moment, Al Jazeera English has now launched Meetup and Twitter campaigns to “demand Al Jazeera” appear on U.S. television. Using Meetup Everywhere, Al Jazeera fans are urged to attend local meetups on February 10th to help influence cable and satellite providers to carry the channel. Al Jazeera also bought promoted [...]

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Get the Super Bowl game program on your iPad

Until now, the only way to easily grab a Super Bowl program was attend the game. But now, the NFL is making this Sunday’s official program available on the iPad, for free. It’s a magazine-like presentation that mirrors the paper version of the game program: Packers and Steelers scouting reports, rosters, Super Bowl records, photos [...]

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Some ‘The Daily’ articles now linked, indexed online

It took one day for someone to come up with a workaround to show portions of The Daily for free online. The Daily: Indexed is posted on Tumblr. Inspired by a Tweet from LR pal Rex Sorgatz, Waxy.org’s Andy Baio says he created the Tumblr to give people easier access to the stories online: “Why [...]

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TV anchor’s Facebook page adds 35,000 fans in single day

KOMO TV Anchor Kathi Goertzen just opened up her Facebook page on Tuesday. As of Wednesday night, she had amassed 35,694 fans, and as of this post, Thursday morning, she has 41,640. For a nationally recognized politician or actor, that’s probably pretty respectable and expected growth, but for a local TV anchor in Seattle, it’s [...]

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Social media ‘game-changer’ for TV, says Hulu CEO

Late last month, the Wall Street Journal published a story that said Hulu’s owners — NBC Universal, News Corp and Walt Disney Co. — “are increasingly at odds over Hulu’s business model.” Today, Hulu CEO Jason Kilar published a blog post that declared that Hulu’s free service is here to stay, Hulu will “generate higher [...]

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Daily Show, Cobert Report return to Hulu

Viacom’s Comedy Central and Hulu have patched up their relationship, and episodes from The Daily Show and Colbert Report re-appeared on Hulu this morning ten months after they were pulled. At the time, the shows were among the most popular on Hulu. As part of the new deal, Hulu is offering other Viacom shows like [...]

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Initial impression of ‘The Daily’

I’ve been playing around with “The Daily” for about an hour. It’s hardly enough time to give a full review, which I’ll write in a few days. But some initial thoughts: “The Daily” reads like a magazine, essentially. It’s a hybrid magazine-tabloid-digital product. The writing is good. There are some interactives, but The Daily needs [...]

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Riveting tweets from Egypt’s Tahrir Square

They’re some of the most compelling tweets we’ve read. Let’s start with CNN’s Anderson Cooper, who was reporting on the clashes in Cairo when he was attacked: And then there’s NBC’s Richard Engel: “Watching flaming bombs being dropped from buildings.” Dan Nolan from Al Jazeera: “So many bloodied faces pouring out of this battle. Just [...]

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News Corp introduces ‘The Daily’ for iPad

UPDATE: “The Daily,” the first national digital-only “newspaper” launched today, following a press conference with News Corp, the paper’s publisher, and Apple. “The Daily” It will sell for 99 cents a week or $40 a year and is available on the iTunes Apps section. It will publish 365 days a year. Apple is playing a [...]

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Al Jazeera now streaming on TV in U.S. via Roku

Roku, the streaming video player company, has added the live feed of Al Jazeera to its offerings. For mostly political reasons, US cable companies are reluctant to offer the Qatar-based news network. But the crisis in Egypt has shown Al Jazeera to be an excellent news organization, and many people are now calling upon their [...]

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Study: More than 60% of Americans have social account

The consultancy Delloite is out with its fifth edition of its survey “State of Media Democracy,” and it’s full of interesting information. Among the tidbits: 61% of Americans now have a social networking site/page. Nearly 75% are multi-tasking while watching TV. “42 percent are online, 29 percent are talking on cellphones or mobile devices, and [...]

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What social media are you using for snowstorm coverage?

We’re looking for great examples of stations and networks utilizing social media to cover the snowstorm. Most stations are using Facebook and Twitter these days, so let’s try to go a step beyond. Tell us, in the comments, what your media organization is experimenting with to help tell the tale of this huge storm. UPDATE: [...]

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Scribd proving to be valuable resource for Egypt news

We want to arm stations with good tools for their coverage of Egypt. Go to Scribd today and you’ll find a wealth of good documents. Under the heading “Unrest in Egypt 2011,” there is a petition from 14 human rights and trade organizations. You’ll also find: A memo from the Carnegie Endowment for International Peace; [...]

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CNN reporter comes up with social workaround from Egypt

We’re monitoring the various broadcasts and social updates from Egypt, and CNN reporter Nic Robertson, who is in Alexandria, just shared how he’s Tweeting @NicRobertsonCNN. Egypt has been blocking the internet – sporadically it turns out. Nic tells CNN he is calling his wife and she is Tweeting for him. (And he’s updating constantly.) It’s [...]

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