Twitter announces top tweets for 2011

Twitter has announced its top tweets for 2011 — that’s top tweets as judged by Twitter, not in terms of a metric like retweets or impressions — and in a post on ABCNews.com yesterday, co-founder Jack Dorsey offered some insight into how some of the tweets were chosen.

For instance, he had this to say about the massive volley of Tweets during and after the Japanese earthquake in March:

L.A. Dodgers push second screen with ‘Social September’

The Los Angeles Dodgers just wrapped up what may be one of the more ambitious social media projects by a professional sports team in 2011. Social September was a full month of events and promotions geared toward giving back to the team’s fan base via social media. “Social September was a month-long initiative designed to [...]

Q&A with Jenni Hogan, Twitter’s top local TV journalist

One of the great privileges I enjoy as an employee of KIRO 7 Eyewitness News in Seattle is the opportunity to work with Jenni Hogan. Jenni (@jennihogan) is our traffic reporter, and she’s just as well-known in Seattle for her on-air presence as she is for her prolific social media presence. She also happens to [...]

How the Seattle media makes a hashtag

Quick anecdote here: It’s probably the worst kept secret in the world that the various Seattle news organizations talk to each other all the time on Twitter, but besides just being funny, we’re really good at coming together to get stuff done. Case in point, this impromptu United Nations of News meeting that happened yesterday [...]

Conan (still) rules the social sphere

New data from Trendrr, reported by GigaOM, has Conan O’Brien way out ahead of his competitors’ social media efforts during the month of June. CoCo and crew hauled in a total 223,968 combined Tweets, status updates and check-ins on Twitter, Facebook, Miso and GetGlue, which was miles ahead of runner-up Jimmy Fall0n, who totaled just [...]

NBC still trying to shake social fallout from Pledge flap

NBC is still trying to shake off negative press dogging it after it cut out the “under God, indivisible” part of the Pledge Of Allegiance during a video package aired during its U.S. Open coverage Sunday. TBD.com notes that “the backlash on social media was quick and harsh,” and as of Thursday, NBC was still [...]

Under hack attack, PBS Newshour falls back on Tumblr

PBS suffered a hacking attack Monday that included intruders posting inaccurate information to some of its news sites. The attack affected the websites for NewsHour, Frontline and PBS. In response, PBS Newshour took to its Tumblog to publish transcripts and videos from Monday’s broadcast. We talked with Teresa Gorman, the social media production assistant for [...]

Social media detective work reveals new Batman villain

The marketing department for The Dark Knight Rises, the third installment in the latest Batman film franchise, fired their opening shot earlier today and it was a doozy. MTV.com reports that it started with some strange mumbling on TheDarkKnightRises.com: When you go to the aforementioned site (or TheDarkKnightRises.WarnerBros.com), you hear a muffled chant that loops continuously. [...]

Secret Service’s official Twitter account blasts Fox News

Someone at the Secret Service apparently accidentally bashed Fox News from the Secret Service’s official Twitter account earlier today. “Had to monitor Fox for a story. Can’t. Deal. With. The. Blathering.” the account briefly read, before the Tweet was deleted. Why was the Secret Service monitoring Fox News? Reports ABC News’ Jake Tapper: Asked why [...]

How social will Scott Pelley’s CBS Evening News be?

It’s implicit in what’s been said so far that CBS views Katie Couric’s departure as a plus in terms of TV ratings, but what will happen to CBS Evening News’ social presence when Scott Pelley takes over? Couric has made social media a major part of her tenure at the Evening News and has used [...]