PBS
A documentary about television not to be missed
On Sunday night at 8pm Eastern on PBS, a four-part documentary series on TV will premier. America in Primetime will take a deep look at the different characters on television today through the lens of different shows throughout television history. Check out NPR’s outstanding review and the series’ official website.
PBS ‘Like Drive’ attracts Facebook fans and engagement
In a modern twist to a TV pledge drive, PBS ran a Facebook “Like Drive” last week that rewarded fans for helping promote some of PBS’ most beloved people and shows. Every day, PBS promised to unlock exclusive video clips on Facebook if fans “liked” the PBS page and shared statements of support on their own walls. For example, you could click Mister Rogers to post the statement, “I support PBS because I believe in a neighborhood where every child belongs.”
Those statements helped drive awareness for the PBS page, driving new fans — more than 18,000 in all for the week, stopping just short of 950,000 total likes for the page. When PBS hit the daily “like” goal of one thousand on all seven days, fans were rewarded with a new video. For example, on the last day of the drive, fans were rewarded with an exclusive video of Mister Rogers from the PBS archives:
Under hack attack, PBS Newshour falls back on Tumblr
PBS suffered a hacking attack Monday that included intruders posting inaccurate information to some of its news sites. The attack affected the websites for NewsHour, Frontline and PBS. In response, PBS Newshour took to its Tumblog to publish transcripts and videos from Monday’s broadcast. We talked with Teresa Gorman, the social media production assistant for [...]
